What is an Infopreneur?


An infopreneur is an entrepreneur who specializes in information. They make money by providing, promoting and distributing information products, usually within a niche market.

Just about anyone can learn how to sell information online and become an infopreneur. People of all ages, education levels, backgrounds and cultures are discovering that, thanks to the internet, their own knowledge and life experience can actually generate income.

For example, a woman noticed that many of Ebay’s classified ads were poorly worded… After spending two days writing a 5-page Special Report on “How to Write a Good Ebay Ad” she offered it on Ebay for $10 per download. She sold 108 copies and made $1080 in the first 72 hours! The best part was that the report continued to sell on Ebay 24 hours a day, 7 days a week. She was literally making money while she was sleeping.

This is all possible because the internet has evolved into the most globally accessible and cost-effective distribution tool in history. People all over the world – of all ages, eduction and backgrounds – are learning how to turn their knowledge into a fulfilling source of passive income on a part-time basis.

The business of selling information online is becoming popular because there is virtually no risk. Start-up costs can be minimal and your biggest investment is typically time, not money.

There has never been a better time to explore how to make money doing what you love. There are tons of resources online to help you learn how to start an online business. Your interests, experience and expertise now have the very real potential to develop as a fulfilling source of income.

For some people, the best part is that you can build a legitimate internet business from anywhere in the world with an internet connection. It can be a little intimidating at first but you may be surprised at how easy it is to start your own business by learning how to sell information online.

Web 2.0 changed everything and now everyone – individuals, businesses and even non profit fundraisers – can tap into the extraordinary power of the internet. If you know how to check your email, you can learn how to make money online.

It’s easier than you think!

You don’t even need to have business experience or know HTML to get started. Many first-time entrepreneurs have been able to make money online because of how user-friendly the internet has become. Resources and help are always just a few clicks away, including inexpensive step-by-step website building packages.

The low risk, minimal start-up costs and high profit potential means you can start an online business without risking much more than your time. Work at home moms and dads love this type of business because it can be built on a very flexible schedule.

If you already have a business, chances are you have a website that is promotional in nature and acts as an online brochure. By adding an e-commerce component you can develop another source of revenue and appeal to a worldwide audience.

Every type of business can benefit from ecommerce, including non profit organizations. The internet is becoming a powerful fundraising tool because it has the potential to create a sustainable source of funding year-round.

Ebook publishing is one way to start making money online. If you can check your email, you can easily learn how to create and sell your own ebooks.

As an Infopreneur, you can make money online doing what you love!

While jobs for retirees may be scarce, demand for their knowledge online can be considerable, particularly in a global marketplace. Everyone knows something of value – the trick is figuring out how to leverage it.

Your hobbies can also provide an amazing and unexpected way to generate income. What could you could teach, explain, demonstrate or discuss? How are you creative?

Are you good with words? Do you enjoy research? There are countless ways to create passive income with either of these skills. Almost anyone can learn how to sell information online in one form or another.

Becoming an Infopreneur

You already know that the internet can be a good source to find information. Now it’s possible to make money by PROVIDING quality information to others. The most profitable areas are usually non-fiction ‘how-to’ subject matter, where you teach or demonstrate how to do something.

Learning how to sell information online is an internet business idea most people can consider. Through infopreneuring, your passions, expertise, interests and life experience all have the potential to become a fulfilling source of income.

Think about it…

What could you create, explain, demonstrate or research that might be of interest to others? What do you know how to do particularly well? Is your “common knowledge” uncommon or in demand somewhere else in the world? Here are some examples of infopreneurs and ideas to help get you started.

Of the 1.6 billion internet users in 2008, 452 million people from across the globe speak English. How many of them might be interested in the same things you are? Can you see yourself writing about something you enjoy or have a lot of knowledge about? What about researching a subject where you’ve discovered there is a demand? Could you demonstrate something visually or make an audio recording that would appeal to others? Do you love to draw or come up with snappy sayings? Maybe you could consider starting a t-shirt business or line of greeting cards.

A word of caution…

There are plenty of websites willing to reveal the secrets of making money online, but few offer much genuine content for free. Be wary of the one-page website or email hyping easy ways to make money online. Often they claim to have all the answers but don’t let you see the actual information until after purchase. Of course some are legitimate but, with all the options available nowadays, it’s wise to do your research before making a purchase in this particular niche.

Most people could actually do this if they wanted to.

People of all ages and backgrounds are building profitable internet businesses. With virtually no risk and minimal start-up costs, the biggest investment is your time, not your money. If you’ve always wanted to own your own business or simply desire more control over your income and time, infopreneuring might be something to seriously consider.

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